How to Boost 4th of July Sales with SMS Marketing for Shopify

4th of July is coming, we know your barbecue is ready, but have you prepared your Independence Day ecommerce marketing campaigns?

This article show you how to customize your text messages for the 4th of July to give them some flair and get more customers to shop your sale. We’re going to show you how to create a holiday-themed SMS marketing campaign for your customers.

Let’s celebrate Independence Day with some festive examples and copy / paste text message templates you can apply to your store right now!

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Why is SMS a powerful holiday sales tool?

The main reason why SMSBump helps Shopify merchants boost their holiday sales is because text messages are much more personal, direct, and actionable than most other marketing channels.

The 98% open rate crushes tools like email, and the 35%+ CTR can guarantee a surge of traffic straight to the 4th of July deals on your Shopify website.

The fact is that getting a short and direct text message is much easily digestible and noticeable for customers than other channels. Often, you can see the entire message without even opening it.
 

Marketers will know how powerful this can be, if the only thing left to do for the recipient is to click a link.

Text messages stand out to the user more than getting just another email or social media notification. They are more personal and show customers that your brand goes the extra mile to provide a better experience for them.
 

When to start preparing for your 4th of July sale?

The sooner the better. If you do a quick Google Trends search you’ll see that people are already starting to look for deals on Independence Day. Right now is the perfect time to start planning and announcing that your big 4th of July sales are coming.

Engage Shoppers with SMS GIFs

SMSBump integrates with GIPHY to give you a seamless experience in using GIFs for your SMS marketing campaigns & automations.

Simply search for “4th July” or “Independence Day” to find a GIF you find suitable for your type of message. Add it to the message and see how the whole thing looks in your preview.
 

How to add GIFs to messages: Learn more
 

Attract Recipients with High Quality Photos

Pexels is another integration that lets Shopify merchants quickly find and add free stock photos to their text messages for campaigns and automations.

Beautiful visuals are always a sure way to nail your recipient’s attention and the more relevant the photo, the better the chance they will notice your offer too. Give it a try this 4th of July!
 

How to add stock photos to messages: Learn more
 

Drive More Sales with Custom Banners

Design your own custom promo banners, like the ones you use around your website or other marketing channels such as Facebook or email. This helps you connect with your existing customers by adding consistency to all your marketing channels.

Say you’ve designed a banner for your email newsletter for Independence Day and resized it for Facebook as well. Now it can also be adapted to your SMS marketing campaigns and automations by simply uploading it in SMSBump.
 

How to upload images to messages: Learn more
 

SMS Marketing Templates to Make Your Shopify Store Go Boom!

Here are some text message ideas you can copy and paste into your SMSBump text editor and get started with customizing them to your brand voice. Don't forget to segment your audience and send the right messages to the most relevant audience for them!
 

Before you continue!

When pasting your SMS templates in Shopify, don't forget to replace the current {SiteUrl} shortcode with your own links to enable shortening and tracking for the URLs you want to promote.

Copy:

Are you ready to celebrate the 4th of July! Site-wide sale with deals up to 40% OFF! Click here to start Independence Day shopping: {SiteUrl}

Copy:

Two days only! Shop our collections with code JULY04 to get free shipping on all orders! Expires July 5th: {SiteUrl}

Copy:

Hurry up! 4th of July deals last until tomorrow! Get up to 40% OFF with code JULY04 before stock runs out: {SiteUrl}

Copy:

Happy 4th of July! Celebrate with a bang and crack open our Independence Day specials for free shipping on all orders over $125! {SiteUrl}

Copy:

Grab 40% OFF on all orders until tomorrow! Use the special 4th of July celebration code: JULY04: {SiteUrl}

Copy:

Fireworks, freedom, and freebies! Check our new collections and get a free 4th of July gift on checkout! {SiteUrl}

Make Extra Sales and Celebrate!

Don't miss out on this opportunity to grab some free SMS templates and share the patriotic spirit with your customers. View our new Knowledge Base in case you need to learn more about a certain SMSBump feature in preparing your 4th of July SMS marketing campaigns. Get started today for free!