6 Powerful SMS Templates for Your Christmas Marketing Campaign

It’s Christmas time! Shopify merchants, you better be ready for getting those holiday sales rolling in because this year customers are preparing to break spending records:

  • 60% of the total predicted Christmas sales in 2020 will come from online stores, according to the NRF.

  • US consumers will spend $190.47 billion - an increase of 35.8% in sales, or the astonishing $50 billion, compared to 2019

In this post you will find 6 examples of Christmas SMS templates that will inspire you for your holiday text marketing campaign!

But before that... let’s start with some general tips:


Don’t overload your customers

A single SMS promotion on Christmas day should be enough. Because let`s face it: if people are interested in your product, one message will do the trick.

But if they leave something in their shopping cart then why not give them a gentle nudge with an additional abandoned cart SMS alert?

Set up your SMS automations to remind customers of their forgotten checkouts and get those orders completed.

Blast out exclusive offers

Give customers an exclusive Christmas deal they can’t refuse. Try going for a bigger discount on popular and bestselling items.

You should also try targeting customers based on their product interests to combine exclusiveness with personalization and make the offer irresistible.

Timing is everything

If you’re aware of the times when your customers are most engaged with your store, stick to that. But remember that Christmas day is unlike any other shopping day.

Remember to enable your Quiet Hours if you want to avoid sending marketing messages at inappropriate times (during night times).

6 SMS templates you should try this Christmas

Here are a few Christmas-themed templates you can try for your next campaign and get the snowball of cash rolling!


1. Build Up the Anticipation

Send SMS notifications to your customers to rev up the hype for your Christmas sales.


  Full SMS Template:

{SiteName}: Be the first to uncover our crazy Christmas deals with up to 50% off ALL products: {DiscountCodeURL}. And have a Merry Christmas! 



2. Announce New Products with a Bang

Christmas is a great time to promote your new products and encourage customers to get them with a great deal!


  Full SMS Template:

{SiteName}: Our new Christmas arrivals are here and we promise - you`ll LOVE them! Grab yours now with a special 25% discount {DiscountCodeURL}



3. Christmas is About Giving

Give away a free gift to each customer with their purchase to get more sales going and make your customers feel special.

  Full SMS Template:

Ho-ho-ho! Your holiday gift is waiting for you! Check it out here: {DiscountCodeURL}. Merry Christmas from all of us at {SiteName}



4. Share Instantly Exciting Offers

The Christmas holidays are all about getting the best possible deals and discounts. Run a BOGO offer to spike conversions!



  Full SMS Template:

{SiteName}: Santa has come to town earlier this year! Celebrate Christmas with our Buy 1 Get 1 FREE deals! Get yours now at: {DiscountCodeURL}



5. Extended Sale for Last Minute Shoppers

Extended sales are a great way to increase your revenue. They are perfect for those procrastinators and last minute shoppers who need a bit more time to get things going.


  Full SMS Template:

{SiteName}: Worried you are missing out on Christmas deals? Don't, even we're too lazy to put ours down and they are still available at: {DiscountCodeURL}



6. Announce the End of the Deals

Boost last minute sales by adding a sense of urgency with an SMS alert that the Christmas deals are ending soon.


  Full SMS Template:

{SiteName}: Hear-ye, hear-ye! Last day of the Christmas SALE! Final chance to get your 20% OFF all items at {DiscountCodeURL}


Happy Holidays!

From all of us at SMSBump, we wish you a Merry Christmas and a successful new year!

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