Black Friday is just around the corner and E-Commerce stores worldwide are already building up the hype for their marketing strategies. Everyone wants to get the most out of the craziest shopping weekend of the year.
The single opt-in happens when a customer adds their phone number in a subscription field on your website. The double opt-in happens when you send them an SMS so they can confirm their subscription by clicking a link.
SMSBump just launched Segments! Shopify merchants can now define the perfect target audience for SMS marketing by a set of rules such as amount spent, abandoned a cart, purchased specific products, and tons more!