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Drive More Repeat Sales with the SMSBump and Yotpo Loyalty

New year, more rewards for your customers! What better way to start 2020? 


The new SMSBump and Yotpo Loyalty integration will help Shopify store owners build a community of loyal customers and increase sales by launching exclusive reward campaigns. This integration is free for all SMSBump users, both current and new. 


Let’s show you how to connect the two apps and give your customers more reasons to stick around! 


Important:  To connect Yotpo Loyalty and SMSBump, you first need to have both apps installed on your Shopify store. 


How to Connect Yotpo Loyalty and SMSBump 


From your Shopify side menu, select Apps and navigate your way to SMSBump
From the app side menu, go to Integrations and from the list of displayed apps select Yotpo Loyalty

To activate the integration, you would need to input some data from your Yotpo Loyalty account. So, for your ease, we suggest you open another tap with the app. As a first step you are asked to fill in the Merchant ID, API key and GUID

To get to them, go to Settings in your Yotpo Loyalty account, simply copy the data, contained in the first three fields, and paste it in the designated areas in SMSBump. 



Important: To allow SMSBump to fetch the reward points data from Yotpo Loyalty, you will need to paste the following code in the Webhook URL field, located in the Settings section in Yotpo Loyalty as well:


Once you place the URL, simply click Save. Now back to the SMSBump app. 


Hit Install and the two apps are now connected! 


When you have the integration Enabled, you will be able to configure the automation events that were added after you synced the two apps by clicking Configure Automation.


Set Up the Yotpo Loyalty Automations 


At the moment, the integration offers users 2 types of automations. You can either see them directly in the pre-set automations list or while setting up an automation yourself. 

Yotpo Loyalty Tier Earned 

This automation will notify users when they have enough points and have reached a new tier. In order to have this automation working correctly, you need to first set up your tiers from your Yotpo Loyalty account. If you haven’t set them up yet, this article by Yotpo will help you do it. 


Once you’ve connected the integration, the Yotpo Loyalty Tier Earned will automatically show under your other automations in the SMSBump Automations panel. To activate this automation, you should simply change its status to Active


Activating it will mean that the automation is now in place and will start firing up text messages once somebody reaches the set triggers and will inform them about the points they’ve received. 

Of course you can also edit the message your clients will receive by clicking on the blue button (Edit). This will open the Edit Automation Panel.

First, give your campaign a name that will make it stand out from the rest so it is easy for you to track results.


After you are ready with this, you can proceed to crafting your text message. As usual, you can decide if you want to send a plain SMS or a more appealing MMS. If you’d like to add extra spice to your text with an image, simply tick the Attach image or GIF checkbox and select a visual from Pexels, a GIF from Giphy, or upload one yourself. 

Good? Alright. Now on to composing the actual message


Remember to always start with your store name so customers know where this text is coming from. Turn to them by their first or last name to give your message a more personalized feel. Both of these you can easily do using the available short codes. 


Speaking of short codes, take a close look at them. Notice something different? Every Yotpo Loyalty automation has its own designated short codes that fetch dynamic data from Yotpo Loyalty. Don’t be alarmed - these short codes will be substituted with actual data in the text message your customers will receive. 

Important: Make sure not to copy and paste short codes from one automation to the other as they will not work. Only use the short codes made available for the specific automation. 

Still not sure if your message is powerful enough? Consult the strength meter and its 8 useful tips so you are sure of your text’s success. 

Before you Save and activate your aautomation, you can test it to make sure it’s all good and you like the way your message came along. 


Send it to yourself or other staff numbers, which you can add by clicking Add more test numbers. You will be redirected to the SMSBump Settings section, where you can manually add the test numbers. 


You ready? Great! If you are happy with your text message, go ahead and click Save, and you will see your Yotpo Loyalty automation alongside your other active or inactive automations. 


Yotpo Loyalty Birthday Reminder


And now on to the second Yotpo Loyalty-related integration…


If you are using the Yotpo Loyalty Happy Birthday Program, you can use SMSBump to send them a personalized message and let them know that they’ve been given special points or coupons. 


Important: If a customer signs up for Birthday rewards and has a birthday in the next 30 days, they will receive their birthday special with a delay of up to 30 days. 


You can access your Yotpo Loyalty Birthday Reminder directly in the Automations’ list.  To set it live, simply change it’s status to Active. This will trigger our automated message for the event. If you wish to tailor the SMS to your brand, click on the blue button (Edit) right next to the status of the automation. 

From there on the process is pretty similar as in the Yotpo Loyalty Tier Earned automation. First, give your campaign a name that will make it stand out from the rest. Then decide on the picture, add a captivating text and viola - you are ready to surprise your customers with a personalized message and some bonus points they can use to buy your awesome products. 

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