Blog
Everything you need to know about text marketing

March 18, 2021
5 Tactics to Successfully Launch Your New Collection
Check out these 5 campaign launch ideas for an excellent Easter blast. Bring out your A-game and have your customers crave your next release!

March 18, 2021
Yotpo Raises $230 Million to Accelerate the Creation of an All-in-One Marketing Platform
We're excited to announce raising $230 million in the latest Series F fundraising and officially becoming one of the 500 Unicorn companies!
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February 2, 2021
SMS Revolution and the Stats Behind It
The beginning of the year is when companies decide on what new to implement in their arsenal of tools and practices that will truly up their game. We are here to show you why SMS ought to be one of those marketing power tools.

January 28, 2021
Your Ultimate 6-Step Valentine's Day Success Strategy
We’ve teamed up with Chronos Agency to get you ready to launch successful Valentine’s Day campaigns and finish strong with the help of the powerful SMS<>email duo. All of this in just 6 simple steps, perfectly spread out in time.

January 27, 2021
The 2021 Super Bowl SMS Playbook
Learn why SMS is the right channel to use for your Super Bowl marketing campaign and how it can help you score a touchdown!

January 26, 2021
Top 4 SMS Marketing KPIs You Need to Track
Learn what each of these important metrics means and how it’s calculated. As a bonus you'll get some best practice tips - all packed for you at every step of your way.

January 21, 2021
The Ban on Shared Short Codes in SMS Marketing - All You Need to Know
As of March 1 T-Mobile and AT&T will no longer support the use of shared numbers by eCommerce businesses. Learn why this is a step in the right direction and how it will affect your business.

January 20, 2021
Never Miss An Opportunity with Our 2021 eComm Event Toolkit
To get you prepared for this year’s biggest eCommerce holidays, we’ve put together a practical event guide which will give you all the occasions in 2021 when you can reach out to your SMS subscribers with special offers and exciting store updates.

January 14, 2021
SMS Marketing in 2021: Trends and Predictions
2021 has a lot in stock for SMS marketing. These 8 trends will help you better prepare your text marketing strategy for the new year and leverage the effectiveness of SMS to the fullest.
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